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Summer Selling Tips: Home Improvements for Adding Value

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There’s plenty to love about selling in summer. With warm weather encouraging more buyers to get out and about and the longer, more relaxed days, why not use these seasonal perks to your advantage? Maximise your chances of selling your property in summer with our top selling tips, including how to fund those home improvements and renovations using your equity.

1. Focus your attention outdoors

Outdoor living areas are prized, especially in homes located near the beach or along the coast. People want to imagine themselves enjoying the space, so if your home has an outdoor entertaining space, pool, or deck, make sure they stand out.

Spruce up the pool

Keep it clean, well-serviced and style the surrounding space with contemporary outdoor furniture.

Stage the space

Style a BBQ or outdoor dining setting to help potential buyers envision summer gatherings.

Maintenance

Summer storms can take a toll on our homes. Be sure to keep fallen branches clear and gutters cleaned out.

2. Prepare for the heat

Summers (especially in Australia!) can be scorching, so it’s essential that your open homes feel as cool and inviting as possible. Potential buyers will appreciate a home that feels like a haven from the summer heat.

Air conditioning

Make sure your air conditioning or fans are working well to keep the home comfortable during inspections. Savvy buyers will check units and systems are in good working order, so make sure everything is working efficiently before opening your home to potential buyers.

Summer breeze

If your property features sliding panel doors, or glass louvre windows, opening the home up to let in a natural breeze might be the best option — mornings or late afternoons are the best time to do this.

Light curtains

If you’re replacing old curtains, consider switching to a lighter, airy style to let in sunlight without over-heating the rooms.

3. Utilise natural light

Summer days are longer, giving you more daylight to showcase your home. Maximise natural light inside your home.

Clean windows

Spotless windows let in more light and give the home a fresh feel. This can be a big job to do properly, so consider outsourcing this job to professionals if you’re time-poor. If you’ve got kids and/or pets, this one’s a must!

Open blinds and curtains

Allow as much natural light in as possible during viewings.

Use mirrors

Position mirrors strategically to reflect light and make rooms appear larger.

Utilise ‘golden hour’

There’s a reason photographers insist on late afternoons for family photo sessions. Summer sunsets will showcase your home in a captivating light. Whilst this time of day isn’t necessarily ideal for open homes, private inspections can absolutely be arranged late afternoon.

4. Embrace summer styling

Warmer months are the perfect time for bringing fresh, vibrant energy to your home’s interior. A summery vibe inside will make your home stand out to potential buyers.

Add seasonal colours

Introduce light, breezy colours through pillows, throws, and décor.

Declutter and depersonalise

Make your home feel spacious and neutral by removing personal items, which helps buyers envision themselves in the space.

Use summer scents

Fresh scents like citrus or tropical blends can make the home feel clean and vibrant.

5. Maximise Curb Appeal

The exterior of your home creates the first impression for potential buyers. In summer, gardens should be lush, and outdoor spaces in top condition.

Mow and water the lawn

Keep the grass green and trimmed. Allow enough time for paths and decks to dry before open homes, to avoid water and mud being walked through the home.  

Add vibrant plants

Think bright and lush!

Pressure wash exterior surfaces

Remove dirt from driveways, walkways, and outdoor furniture.

6. Consider Summer-Specific Marketing

Selling in summer is all about highlighting the potential lifestyle that’s on offer. For many buyers, this will mean a potential lifestyle upgrade!  Highlight the benefits of your home in relation to the season.

Energy-efficient cooling

If your home is well-insulated or has energy-saving cooling solutions, make this a key selling point.

Proximity to beaches or parks

If your property is near popular summer spots like the beach or parks, emphasise this in your marketing.

Flexible viewing times

With more daylight hours, offer evening or late afternoon inspections when it’s cooler and more convenient for buyers.

7. Be Flexible with Open House Times

Over summer, weekends are often packed with family gatherings and kids’ sports. Offering flexible viewing times could help you attract more buyers, especially over Christmas.

Early morning or late afternoon viewings

Show the home before the heat sets in or wait until later in the day to make your property feel more comfortable.

Weekday showings

Some buyers may appreciate the chance to view homes during the week, avoiding the weekend rush.

Property Credit can help

Remember, you can use the equity in the property you’re selling to fund pre-sale improvements with Property Credit.

Maximise the value of your property with pre-sale improvements including:

  • Repairs and maintenance
  • Styling and staging
  • Curb appeal
  • Basic renovations – add those special touches!

Visit property.credit for more information on our services or you can contact us on 1300 829 536 (au) or 03 668 2144 (nz).

This article is for general information purposes only and is not intended as financial product advice. Consider seeking independent financial advice that relates to your individual circumstances.

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